Graphic Design

For this project, I used Adobe Illustrator to create a variety of promotional materials for the 2023 edition of this Stanford Tradition. Gaieties is an original theater performance/musical meant to rally students against Berkeley before the annual big game. The theme for 2023 was superheros, which I wasn't too thrilled about, but I was thankfully given a lot of leeway to persue my vision!

Gaieties 2023

Process

For the theme of super heros, I wanted to use bright, punchy colors to give a comic-book styling to everything I made. For noticeability, I adapted classic images that most Stanford students would recognize, borrowing from a meme of Homer Simpson concealing his back fat. See reference meme!

I worked as a graphic designer for Sustainable Stanford, where I designed the final print copy of the IVY+ 2023 Scope 3 Emissions Report using InDesign.

Sustainable Stanford